What are the best lead generation tools?
Lead generation is more than just driving traffic to your website. You also need to turn those traffics into loyal customers, and there is a chain of events that led to this. Normally, you will conduct lead-generation marketing, add the website visitors to your lead management system, nurture them, and convert them into sales. Each of these processes should be professionally executed if you have to succeed in your campaign.
The world is first-evolving. This is facilitated by advanced technological changes that have made automation of everything possible including leads generation and conversion. Without automation, you will be required to do tons of manual outreach, follow-ups, nurturing, and conversion. You also to properly strategize to get high-quality leads. Fortunately, you no longer have to do the manual labor, thanks to the lead generation tools.
Lead generation tools make it possible for your business to increase leads and convert them into leads without your involvement. These tools or software can do virtually everything for you as you enjoy the results.
Best Practices for Lead Generation
You can use the best strategy but if you fail to adhere to the best practices, then your lead generation campaign may not give the expected results. That is why we are going to end our discussion by highlighting some of the best practices for lead generation.
Use accurate information – To reduce the bouncing rate, you need to provide accurate information about your business, its services, and products.
Conduct research – You need prior research to have as much information about your target audience as possible. Using the lead generation tools discussed above and those left out, you can get enough data to process.
It is quality and not quantity – This is not something to debate upon. It won’t be helpful if get thousands of leads that you cannot convert into sales. Just focus on generating high-quality leads.
Use multiple tools – using more than one tool doubles your chances of getting high-quality leads and consequently converting them.
Track your progress – It pays off to be up-to-date with the performance or progress of your lead generation strategy.
What are these lead generation tools?
The Internet currently has hundreds of online lead generation tools that can automatically help you in running a successful lead generation campaign. We cannot talk about each of these possibilities, but we will briefly mention our best picks from that long list. The better part of this article will be about the best tools that you can use for business lead generation. For more information or anything missing, then you can contact business consultants at NXT LVL ROI Business Consulting Services.
This is our top pick for you. This is an online lead generator that you can easily integrate with all other email marketing and CRM platforms. This makes it possible for you to capture leads, share, and manage them all automatically.
From the user reviews, OptinMonster lead generation software has led to many success stories. It is praised for its robustness in driving high-quality leads and a higher rate of conversion. You can also customize your lead generation campaign as you so desire. By making simple adjustments such as choosing the location, device, activity, and more, you can capture the right lead. Another good news is that OptinMonster is relatively cheap.
This lead generation software also comes at the top of our list for its robustness. With it, you can easily perform many different tasks that would otherwise be impossible using manual methods. You can create an email list that is a key asset in running your sales and marketing campaign.
The main functions of AeroLeads that make it be at the top include its ability to grab emails and contacts from LinkedIn. The extra data that you get include the job title, company name, full name, business contact numbers, etc. That is not all! You can effortlessly export the data to CRM tools such as Hubspot, Zappier, Zoho, Salesforce, FreshSales, etc. There is a trial period for this software, so, you can test it before purchasing it.
This is one of the best tools to use in 2020 for your lead generation campaign. With it, you can create a messenger bot that can be your personal assistant in generating leads, nurturing, and retaining them. It is important to note here that you should be able to retail the generated leads if you have to grow your list and ManyChat is very helpful in that.
Some of the very many features of this online lead generation software include live chat, lead scoring, and website forms creation all of which are very helpful in completing the following functions:
- Creating a better lead generation strategy
- Maintaining a large number of high-quality leads that you get
- Concerting leads into sales
- Tracking and maintaining the lead generation process
This lead generation tool has all the basic features and functionalities that you need to effectively and efficiently generate and manage leads. On the list, we have data analytics, social media, lead flows, email marketing, landing pages, etc. With HubSpot, you will not lack any function that you need to grow your leads and consequently register higher sales.
HubSpot is user-friendly. What does this mean? You don’t need the training to have it in action. Additionally, you can be customized to meet your specific needs and only activate the features that you need. Just like other lead generation tools discussed so far, it can also be integrated with other platforms. On the list, we have Google Suite, Zoom, LinkedIn Sales Navigator, Databox, etc.
This is going to be the last tool to be discussed in this article. However, it does not mean the list of lead generation software has come to an end. You can still explore more or contact our business consultants for more information and advice on what to use.
Intercom allows you to actively engage all visitors to your site through its messaging and chats features. That means you can easily get information about each one of them. It also helps you in nurturing, scoring, and retaining your leads.
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